MFC logo design, branding identity, web build and SEO input

http://www.metalframeconstruction.ie/

MFC asked us to design their new branding identity project for them. It required a new logo and branding that would be transferred to their van livery, stationery design, web design and new brochure design.
It was extremely important the logo and branding design reflected modernity and eco friendly steel frame construction methodology.  The logo was designed in a contemporary colour, using a bright green to reflect the environmental aspect of building in steel. One of the most important aspects of the branding project was the website design. It was important that the website design reflected a contemporary feel and was easy to navigate. A big part of the web design was making sure that the SEO was correctly inputted  into the CMS so the site could be easily found on a Google search and climb the Google rankings.